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    <description>Notes on cold calling from the people building Sales Legend.</description>
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      <title>Why your call brief should say less than you know</title>
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      <pubDate>Sat, 05 Sep 2026 00:00:00 GMT</pubDate>
      <description>A brief that guesses gets you caught in the first minute. How Sales Legend ties every claim to a line of your own research, and why only the opener is scripted.</description>
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